Happy Journey 7P (industrial motor with machinery directive) - Professional Embroidery System (7 needles, Japanese manufactured)

IN STOCK - Order online or call 0800 065 4004

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£8,999.00 £7,999.00
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or Spread the cost with 0% Credit - 12 instalments of £666.58.

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    Main features

    • 7-needle pro embroidery machine
    • Manufactured in Japan - highest possible quality of production
    • Fast 1000spm speed
    • 12″ x 12″ hoop handles big projects
    • Easy operation with touchscreen control
    • Built-in laser for exact, easy alignment
    • 12 months warranty + 6 months addition warranty FREE when serviced at 12 months

    See What A HAPPY Can Do For You!

    The Journey is Happy’s 7 needle machine designed to offer commercial machine featuresat an entry level price. The HCH-701 offers a robust sewing area and can be used with most of the commercial attachments and hoops available today. A simple yet powerful touchscreen control panel,

    7 needles and a laser alignment pointer make this compact Happy machine a powerful tool for creating beautiful embroidery.

    • Intuitive color touch screen: on-board help, auto error correction
    • Large sewing field: 12in x 12in hoop
    • Fast: 1,000 stitches/min max speed, (cap mode 750spm max)
    • Compact: Small, stable 11″x 17″ base, 88lb total weight
    • Quiet, smooth operation: quietest of the entire product line
    • USB flash drive port: accepts various brands, sizes of USB flash memory sticks
    • Time-saving ability to load & set up additional jobs/designs while the machine is sewing
    • Built-in networking: control multiple Happy machines from 1 PC
    • Accessorize: Compatible with commercial clamps, hoops and other add-ons.
    • Easy design positioning with laser trace, visual hoop maps
    • Large continuous sewing field eliminates design splitting or hoop turning.
    • Built in Bobbin winder
    • Brightly lit sewing area.
    • Built in fonts and stock designs.

    Touch Screen Control

    The color touch screen controller makes Journey easy to learn and operate. The animated display works together with the built-in laser pointer for precise positioning of designs on a garment, and key day-to-day functions are at your fingertips without leaving the main screen.  You can even customize the front screen apps to suit your workflow, just like a smartphone or tablet!  Auto error correction and maintenance hints help you keep on sewing trouble-free!

    Large Sewing Field

    With the included 12″ x 12″ hoop, HAPPY’s 7-needle Journey provides a distinct advantage over other machines in its class (under 100lbs) : the ability to sew large, deep designs designs in a single run.  This makes it practical for common applications like full jacket back or shirt front designs. No need to split tall designs into several sections and multiple hoopings.  With your Journey machine, you can take on small AND large projects!


    The Journey machine gives its owner amazing flexibility: in addition to the many types of HAPPY-brand hoops, the machine is designed to accept most 3rd-party add-ons that vastly increase the range of items the machine can decorate.  A variety of clamps, magnetic hoops, fast-hoop type systems (and more!) lets embroiderers embellish items such as shoes, boots, car mats, purses, backpacks, pant legs, pockets… the list goes on.

    Apps: Lettering & More

    Create and customize straight from the machine itself! The onboard lettering app lets you pick from a variety of text styles, sizes and layouts.  Additionally, you can use the easy touch-and-drag “LAYOUT” application to merge it with any design, directly on-screen.  HAPPY machines make you more productive, right out of the box!

    Open Front Design

    Journey’s open front design affords unique advantages to the owner: the low-profile sewing arm (shown above) lets the machine easily handle small, difficult-to-sew items such as sleeves, cuffs, socks, many shirt pockets, golf club covers – just to name a few.  The machine’s excellent balance lets the sewing arm extend unsupported into empty space, unhindered by side-supporting legs that are found on other compact, multi-needle machines.  This allows you to mount some rather large items for personalization.  Click on the image above to see a few examples!

    Laser Position Marker

    Journey’s laser position marker makes it easy to check or precisely adjust design position in the hoop, before and/or during sewing.


    7″ touch screen panel that is packed with features!



    • The 7″ touch screen has a vivid LCD interface
    • Easy Design Placement- Shows hoop as related to the design
    • Displays your key sewing information at a Glance
    • Customize your screen the way you want
    • Easily place the Applications that you use most on the main screen
    • One touch frame out for easy Applique
    • Easy Design trace
    • Full Built-in Networking and USB ports
    • Auto Error correction for the most common issues
    • One touch Firmware updates
    • Advanced Control over every aspect of your sewing experience-
    • Speed
    • Position
    • Color Sequence/ Change
    • And Much More!

    Happy Journey Embroidery Machine diagram

    Key Measurements

    Machine width: (base) 10.5″, (with control panel) 27.1″
    Machine weight: 88lbs assembled; 125lbs in box.
    Machine height: 29″; Machine length/depth: 10.5″ / 29.5″
    Boxed dimensions: 36″L x 28″h x 20″w *
    * Dimensions do not include shipping palette

    Sewing Performance

    Continuous sewing field: normal (tubular) – 285mm x 290mm; cap field 67mm x 290mm
    Sewing Speed: normal (tubular) – 1000spm; cap sewing speed 750spm
    Power Requirements: Standard 110v AC

    Design memory: 40 million stitches or 999 designs
    Max Color changes per design: 250
    Custom hoop memory: 15 hoops + HAPPY brand hoops

    Included with each Machine

    • HAPPYLINK / HAPPYLAN connection software
    • 100 stock designs, 12 built-in fonts
    • Operator’s manual, parts manual (on CD)
    • Operator’s toolkit


    Unboxing your HAPPY Embroidery machine

    Happy Journey Embroidery Machine Setup 1 of 3

    Happy Journey Embroidery Machine Setup 2 of 3

    Happy Journey Embroidery Machine Setup 3 of 3

    Sewing on Caps with Happy Journey

    Happy Journey Embroidery Machine Demo

    Happy Voyager 2 with Hooptech Clamp

    Embroidery on Caps with the Happy Journey Machine

    GUARANTEE - PARTS & LABOUR + SERVICING (updated 20th July 2018)

    30 day Exchange Guarantee.
    If you're not happy with one of our products for any reason we will exchange it within 30 days (14 day returns for refunds) View our full returns policy


    For machines eligible for our 15 year guarantee we include a NO COST SERVICE up to once a year. We only ask that you as the customer cover the carriage cost for the return of the machine to one of our service centres.

    If you would like your machine sent to us (mainland UK only), we can arrange a return service via courier. We then service your machine and redeliver your machine back to you. The total cost of this service is £30 inc. return postage. This represents a huge saving as the cost of getting a sewing machine serviced locally around the country normally ranges from £60 to £100. If you are local to us you can of course bring your machine in to our service centre at no cost.

    Product guarantee


    Please keep the original box and internal packaging your machine arrived in if you wish for us to arrange the return your machine during the guarantee period*. 

    Agency models are machines that we sell on behalf of Janome, Elna and Brother  the guarantee for these machines vary from 1 to 3 years parts and labour only.

    Our guarantee gives you fantastic peace of mind when buying your new sewing machine. If your machine needs to come into us for attention for any reason, within the first 6 months of purchase carriage is free of charge. After the first 6 months, we ask you as the customer to cover the carriage cost for the return of the machine to one of our service centres. We can arrange carriage with our couriers for £30 (collection and return) on the condition that you have the original packaging. 

    Guarantees from the Manufacturers
    Our Machines are brand new and have a full manufacturer’s warranty. Registration may be required. Manufacturers warranties normally vary between 2 years and 5 years and will be confirmed within each product listing.

    Our extended guarantee on selected models
    Benefit from our extended parts and labour guarantee selected models. When purchasing a selected new machine from us, you're safe in the knowledge that you can buy with peace of mind. 

    What's covered? Electrical and mechanical components - as per the manufacturers Guarantee. 

    What's not covered? Naturally this extended cover excludes wilful damage, misuse, overuse and commercial use. Consumable items such as but not limited to foot pedals, belts, bulbs, bobbin cases, needle plates and needles are also not covered as per the manufacturer's guarantee. 


    An additional optional extension to this guarantee which includes free return via courier & re-delivery for the lifetime of this guarantee + servicing up to once a year is available at the current one-off cost of £99.95 (for machines up to £999) and can be added at the point of sale or within 6 months of purchase.

    Important Notice re. Business use 

    With the exception of industrial machines, or where specified on your invoice, we do not guarantee any machine for any business use. Our guarantee is for domestic home use only. We also offer an educational use guarantee between 2 and 5 years depending on the model(s) chosen, when the machine is to be used within an educational setting. This valid for purchases by schools, colleges, university and local authorities. If you are a charity, please inform us at the time of purchase and we will advise on the guarantee we can provide depending on the use of the machines.

    Authorised service centres

    Our engineers are trained sewing machine mechanics who are certified by the brands we supply. As a condition of our guarantee, you may only use our service centres and engineers to perform maintenance and/or repairs on your product. Please seek permission prior to taking the machine to another engineer. If you take your machine to an unauthorised engineer, you may void your warranty. If you have a local service centre you wish to use, please discuss this with our service team.

    All our new sewing machines undergo a pre-delivery factory inspection and are tested for your assurance. You can be confident that your machine will reach you, ready to tackle the toughest tasks, straight from the box.

    What happens if my new machine arrives faulty or becomes faulty?

    If for some reason your new machine is found to be in need of attention due to problems caused through faulty components, for a period of 6 months we will arrange a carriage-paid return label. We will then repair and return your machine - available to UK mainland customers only. If you are outside of the UK mainland, please return the machine via a carrier of your choice to one of our service centres and it will be returned to you free of charge. We cannot reimburse costs incurred for return by your own carrier.

    Please contact us first as all repair/returns must be authorised prior to being sent. We will send you a returns form to complete so your repair/return can be authorised.

    IMPORTANT NOTICE: Please keep the original box and internal packaging your machine arrived in if you wish for us to arrange the return your machine during the guarantee period*. 

    This guarantee does not affect your statutory consumer rights

    New Industrial, professional and commercial sewing machines are covered for 1 year return to base guarantee - we cannot arrange a courier for these items. Ironing presses marked professional or HD are domestic machines however are covered with a 6 month guarantee when used for business purposes. 

    * Return service available from UK mainland area only. Return and re-delivery charges apply after 6 months of original purchase date.

    Delivery Policy

    UK delivery is FREE on all orders over £30. We use DPD, Fedex, UPS and Royal Mail for deliveries.

    IN STOCK ITEMS - For items we stock, we aim to dispatch orders on the same day if ordered before 12pm and deliver on the next working day (UK mainland only) (Monday to Friday Only)

    OUT OF STOCK or PRE-ORDERED ITEMS - Please see delivery information shown in the title of the product or check with your sales agent.

    Where product is not stocked in our own warehouse, delivery times may vary. Please speak to a sales agent to confirm delivery times on these items or advise if your order is of an urgent nature.

    BROTHER & JANOME - some agency models may take longer to arrive. Please check with your sales agent when placing your order to receive an estimated delivery time. 
    Most models sent directly from mainland Europe - allow up to 10 working days
    ADJUSTOFORM -  Dress forms are made to order and generally take 7-10 working days for delivery.

    SHOWROOM MODELS / EX-DISPLAY MODELS - These may need to be tested prior to being sent and may not be dispatched straight away - please allow 1-5 working days for delivery.


    Generally our carriers will send you a message by email or text message (SMS) with tracking information If this information has been provided at the point of purchase. 

    Please note that if you order more than one product, they may arrive separately - even if advertised as part of a bundle. This is due to the fact that we operate several warehouses and some stock is delivered directly from the manufacturer.

    Some remote areas such as Highlands and Islands may take longer to reach.

    Delivery times may vary in busy periods such as Black Friday, Cyber Monday, Christmas time, Bank holidays etc. Please check with us for latest delivery information when you place your order.

    Deliveries are securely tracked. This is to ensure the goods are delivered and received correctly. If you can’t be there to sign for delivery our couriers will generally leave the item(s) with a neighbour or a safe place if you have specified this is as appropriate.

    Delivering Outside UK

    Many of our products are only available for delivery within the United Kingdom. We only supply BS spec product designed for use in the UK. Please check with our sales team before ordering if you wish to order for delivery outside of the UK.

    If you wish to provide delivery instructions after placing your order, please contact us as soon as possible quoting order number.

    Industrial Machines

    These are delivered by pallet to the curbside. Please note these items can be heavy and will require a minimum of 2 people to unload into your premises. Failed deliveries will be charged at £70+VAT.


    Please see our returns policy (click here)